Zone B Exhibition

Parking lot at Temperance Street and Sheppard Street

Business Class, 2008

Magnetic Laboratorium / Marisela La Grave - New York City, USA

Performance Art, Multimedia Installation

Business Class is an inter-media installation set in a public space. The work is an investigation on contemporary issues in the fields of science, technology, art and design. The project depicts a group of contemporary leading thinkers discussing inside a futuristic aluminum air streamer carefully installed in the heart of Toronto’s financial district, while a crowd of business people line up outside waiting to have their luggage searched by agents.

Three large scale video projections on walls around the trailer show the thinkers conversing inside the capsule, close range details of the contents inside the luggage and the audience presence in space.

The Installation is time-based and highly audiovisual giving the audience the opportunity to be included visually in the spirit of the work.

Suitable for all ages

In association with Magnetic Laboratorium Associated Artists

Thank you to:
Jean Freebury, Makram Hamdan, Elke Rindfleisch, Can Am RV, Antonio Fermin, performers and volunteers